HRH Prince Khaled bin Alwaleed bin Talal Al Saud Joins iF3 Board

The International Functional Fitness Federation (iF3) is honored to announce the addition of His Royal Highness Prince Khaled bin Alwaleed bin Talal Al Saud to the iF3 Board of Directors. Prince Khaled is President of the Saudi Sports for All Federation, and an avid and dedicated athlete. He sees physical activity and general sports participation as […]

SFA participates at Middle East Sports Investment Forum in London

Shaima Saleh Al-Husseini, Managing Director of the Saudi Sports for All Federation (SFA), spoke at the Middle East Sports Investment Forum (MESIF) at the Emirates Stadium in London on June 5th. She participated in a panel discussion on the main stage entitled ‘Grassroots Development & Social Impact Through Sports in the Middle East’, where she […]

SFA Champions Women’s Sports at WiMENA Forum in London

Shaima Saleh Al-Husseini, Managing Director of the Saudi Sports for All Federation (SFA), participated in a panel discussion at the Women in Middle East and North Africa (WiMENA) forum at Chelsea Football Club in London on June 6. The panel, titled ‘Country Focus: Saudi Arabia’s Sporting World’, was chaired by Simon Penney, who previously worked […]

HRH Prince Khaled bin Alwaleed’s Participation in the Sports and Sciences Conference

HRH Prince Khaled bin Alwaleed bin Talal Al Saud, President of the Saudi Sports for All Federation (SFA), recently spoke at the 5th International Conference on Sports Sciences & Physical Activity in Riyadh. Prince Khaled discussed the pivotal role of sports investment and infrastructure in realizing the objectives of Saudi Vision 2030, emphasizing the importance […]

Saudi Sports for All Federation Showcases Achievements at Beyond Activ EMEA Event in Riyadh

The Saudi Sports for All Federation (SFA) participated in the recent Beyond Activ EMEA event at the Fairmont Riyadh hotel from February 20-22. As a major leadership, investment and business development forum, inviting owners, managers and stakeholders in the health, wellness, fitness and sports sectors, SFA representatives were able to network, participate in panel discussions, […]

Saudi Sports for All Federation Showcases AI Innovation at OSHRM Conference in Oman

The Saudi Sports for All Federation (SFA) recently participated in the 7th Annual OSHRM Conference, which took place from February 12-14 at the Oman Convention and Exhibition Centre in Muscat. The event, organized by the Omani Society for Human Resource Management (OSHRM), with the theme ‘Sprinting Towards the Future of Work’, spotlighted the transformative role […]