Saudi Sports for All Federation signs a strategic partnership agreement with the Japanese Sportswear brand “ASICS” as an exclusive sportswear partner


Riyadh-Saudi Arabia: 6 January 2025 – Saudi Sports for All Federation (SFA) has entered into a three-year strategic partnership agreement with ASICS KSA, the Saudi subsidiary of the Japanese multinational sportswear corporation, to prioritize sport as a key contributor to the Saudi economy. The agreement was signed by Shaima Saleh Al-Husseini, SFA Managing Director on […]